GDES-270 spring 2023 / David Ramos, American University Design
Typographic variations exercise
Create type hierarchy by applying an increasing number of variables.
Text
Pralines
Ingredients
1 7/8 cups powdered sugar
1 cup maple syrup
1/2 cup cream
2 cups hickory nut or pecanmeat, cut in piecesSteps
Boil first three ingredients until, when tried in cold water, a soft ball may be formed. Remove from fire, and beat until of a creamy consistency; add nuts, and drop from tip of spoon in small piles on buttered paper, or mixture may be poured into a buttered tin and cut in squares, using a sharp knife. From the Boston Cooking-School Cook Book
by Fannie Farmer, 1918
Approach
Set this text 6 times in total, on 6 different pages:
- 1–2: You can change the position of text on the page and the leading. Keep everything else the same: the same font, weight, size, style, and case.
- 3–4: Change position and leading, but also vary the weight.
- 5: Use position, leading, weight, and size.
- 6: Use position, leading, weight, size, and case and letterspacing.
Upload images to Miro.
Specifications
- Trim size: 8.5×5.5 in., portrait
- Ink: black text only; no grays, color, or reverse type (white on black)
- Fonts: see whiteboard